ANIMED - ‘Pets, understood’
30-second VOD TV-commercial, social videos and stills for Animed, the pet-food company.
The campaign is a celebration of Animed’s deep understanding of pets, their quirks, their personalities, and the joy they bring to everyone’s lives.
Co-produced, directed, shot and finished by me.
AC: Charles Logan Clare
Gaffer: Dave Anderson
Spark: Dan Arkell
Art director: Nikita Dare
Agency: Wreel
Lead creative: Adam Millington
Creative Director: Mike Etheridge
Producer: Katie Clarke
